Tuesday, August 14, 2007

Stewart and Colbert Testimony Sought

Reuters reports that YouTube is seeking the testimony of John Stewart and Stephen Colbert in their effort to not pay Viacom 1 billllion dollars. This raises and interesting question. Do they want Colbert to testify as himself or in character?

Ahead of the suit, Colbert had even urged fans to make him a star on sites like YouTube.
But did he really mean it literally? What if he meant it both literally and sarcastically?

On another note, doesn't this sound a lot like the mistake the music industry made 10 years ago? If your product is doing well, and profits are sizable, do you really want to risk alienating your fans in the pursuit of complete control?

Ooh ooh ooh someone's really smart
Ooh ooh ooh complete control, yeah that's a laugh

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